Facebook Feed

I have recently been around all of the websites and backed up everything locally on my systems. I do this generally every three months and also check the site infrastructure to make sure everything is up to date.

I can see some people prefer to use Facebook for news rather than the news page on the website. This is understandable for two reasons. Your audience if it is under 35yrs is more likely to be active in Social Media than the group that is above 35yrs. In practice it is a good idea to add news to the site and to add entries to your facebook group page linking them back to the website by copying the link to the news item on your site to Facebook.  Here you fix two problems. One is the duplication of news, you don’t want to write everything twice. The other is catering for two audiences.

Continue reading Facebook Feed

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

How is my site doing?

On all of the sites I have published, they contain a Google Analytics token. This causes every visit to be logged by Google Analytics. I can grant access to your account on request, it contains a lot of information about how many site visits, which countries did they come from, where did people go, where did they go to next, how long were they on the site for, how did they reach the site etc etc.  There are people that specialise in accessing and manipulating Google Analytics data for a living, so there is much much more than most of us need to know.

I have recently come across a plugin called Google Analytics Dashboard for WP that can be configured to connect to my Google Analytics account and pick up the statistics for your website. Once set up, you can login to your site and see a panel on the dashboard that contains a set of configurable views.  You can see an example below from Prestwood Village Association website. There are twelve different sets of data presented and different timelines can be selected.

It is one of the most useful plugins I have come across for internal marketing analysis.

If this is something you would like to have available on your site then do the following:

Login, go to Plugins and click on Add New and search for Google Analytics Dashboard for WP. Install it and activate it. Then contact me and I will link it to your GA Account. After I have done that, it is always available everytime you login.

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Introducing Forums

In July I built a site where one of the requirements was to include a forum. I have not done this before, but I  have come across them and use them on a regular basis.

I have just added the functionality to this website. If you are one of my clients you can join this area, it is managed through a registration form. I receive the form and review it. If I recognise you as one of my clients I grant you access to the system.

There are three forums set up. One is a general forum, the other two are specific to satellite website owners from Home-Start and the NACCC’s Child Contact Centres. I have built a lot of websites for these two groups, and it seems to be a good idea to offer the opportunity for an online community to share ideas and have a place to test concepts. Being specific to a group is useful, because everyone in that group will have the same clients, the same services, and the same problems to deal with.

Do you need a forum?

Continue reading Introducing Forums

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

New site uses a graphical layout tool

I thought this might be worth flagging up to everyone. I am in the final stages of developing this website for a local Community Centre.  http://risboroughcc.co.uk

The site uses a free template called Spacious which is freely available. I have used this in other recent cases because it is a header with an optional sidebar and a footer. The content area can be full screen leaving you with a largely open white space.

As I have mentioned before practically all new designs tend to favour mobile oriented websites because there are more people accessing websites from mobile devices. This is also upheld when I look at the stats on most sites (these tell you how many mobile vs fixed users visit a site), it is typically around 55% mobile and 45% fixed, but it varies site to site.  Continue reading New site uses a graphical layout tool

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Divi Layout Builder

I have talked about the Divi Template several times and I use this regularly now for my premium sites. The layout tool that is used in the Divi Template is also available as a stand alone plugin.

It is a bit more complicated to use than the standard editor, however it offers endless possibilities. Take a look at the site below (the actual site is under development so likely to change before it is public). You can temporarily see the development version here:  http://wingrove-staging.uk/hhccc/

Continue reading Divi Layout Builder

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Online Chat Support on your Website

Online chat

This may be a step too far for some people, but equally I have been asked for this functionality in a site last year. So if you want to connect with your clients this may be for you, and to some extent it is free as well!

What does it do?

WP Live Chat places a small speech bubble in the bottom right corner of your website. If a visitor places their cursor on it, it tells you what it does. It enables the visitor to chat with an “agent” in other words, you or someone in your office.

Let’s say you are providing support to people. This allows someone interested in receiving the service, maybe volunteering, or even providing funding to you to connect to you immediately.  We live in a world where we want everything now, so this makes it very easy for the user to connect to the organisation. Continue reading Online Chat Support on your Website

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Adding a Twitter Feed

Many of the organisations I work with manage social media marketing through Facebook and Twitter. I know from my own experience that you reach a different and frequently younger audience through Facebook and Twitter compared to relying on people visiting your website.

For my local village association we have around 900 subscribers that receive a newsletter each month, and around 350 subscribers to a Facebook group. By checking the demographics in Google Analytics we know that the majority of website visitors are aged 35+. We reach a younger audience through Facebook. The behaviours are different, the conversations are different on Facebook compared to the discussions associated with Posts.

I have recently installed two plugins that repeat the Facebook and Twitter activity on your website. They are easy to set up provided you are logged into your respective accounts. On this article I am going to refer to Twitter.

Where to put it?

Continue reading Adding a Twitter Feed

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Wordfence dashboard

Wordfence is a plugin which I am using on all sites now. I have used it before, but stopped using around 18 months ago after the authors managed to reset the local configuration on all of the sites it was installed on. It became very verbose sending me over 10,000 emails on security matters across all sites over a three week period when I was out of the country.

Having looked at other solutions, I have returned to it and reinstalled it on all sites, and removed some alternatives I was using. It provides a number of security functions including a firewall, and can also scan an installation. I am not a huge believer in all of their claims for security, there is an element of marketing hype going on, but they are about the best that is out there. Continue reading Wordfence dashboard

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail

Uploads blocked?

This is probably an esoteric case, but a bug was introduced in WordPress 4.7.1 which came out a few days ago. If you use CSV (comma separated value) files on your website, you will probably find that you cannot upload them anymore, they are blocked.

At the time of writing (26/01/17), WordPress 4.7.2 has just been released which should have fixed the bug. On the site I have been working on it did not fix it.

You can resolve it by adding the following Plugin: WP Add MIME Types by Kamiya Kitani. This plug allows you to get around the problem by allowing CSV files to be added.

In the MIME Type Settings part of the plugin you need to add this line to resolve the problem and save it.

csv = text/csv

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail