I have just finished working my way around 100+ websites and backing them all up. I also check them to make sure the infrastructure is up to day. There are a couple of interesting observations that are worth noting, particularly if you are new to editing, or struggling with updating your website, or don’t like updating it for some other reason.
All of the points raised and guidance are included in a downloadable document at the end of this article.
1). Google Searches.
Before I start checking a site I perform a google search on the entity name (not the domain name) to make sure it comes very close to the top, if not at the top of the first page on Google. I have never had any problems getting people to the top of searches without paying a penny. But there are things you need to do to stay there, and stay fresh.
Download some tips
2). A picture paints a thousand words
Well in web terms it doesn’t unfortunately. I have seen lots of examples of people placing images, such as posters on their home pages. Posters are generally a graphic stored as a PDF, JPG or PNG file. It is an image file. Humans can read and interpret images. Google and computers generally cannot.
Download some tips Continue reading Be seen (by Google)…
I have spent quite a long time writing and documenting a process that you can follow which would help you to recover a failed or worse still a hacked site. Contingency planning is something non IT professionals don’t worry a lot about, a particularly in charities. There isn’t time, or it is not a priority. Or in many cases people just do not think about it.
From time to time I get questions about what if I am not available, or I am run over by a bus. All of you can and should have access to the essential information to allow you to move your site should the need arise. You are not tied in any way to me, and I don’t prevent you from leaving. I am not running the Hotel California of web hosting. I have come across a few that make it difficult though.
It would be wise to take a quick look at the following while you do not have a disaster on your hands. Then at least you know the information is there.
You will need the following information if you don’t have it then now is a good time to ask.
- Control Panel User Name and Password.
- Your own backup of your website loaded on one of your systems so you can readily access it.
The full article is password protected and accessible from the main menu but can be located here: Disaster Recovery